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We look forward to hearing from you!

Brooklyn, NY, 11201
United States

Leeorah Betan-Hartman has been making jewelry since she was in high school. Her passion for jewelry started at a young age when she would make earrings and necklaces from beads and wire. Her signature design is inspired by the forms and movement found in nature. This place of inspiration is a constant evolution for design and expansion of her collection.  Everyone has a unique perspective and a unique way of showing it. If it is something everyone sees everyday, or something only one person has seen, it will never be seen the same way twice. All of Lulu & Shay jewelry are made by hand with a great attention to detail and quality.

Leeorah tries to embody her perspective through her inspirations in what she likes to create.  It also allows her to be aware of her surroundings and be more connected to them, making the day-to-day a much more vibrant and rich experience. Lulu & Shay is inspired by the desire to both adorn and connect through the jewelry we wear. Wearing jewelry can be whimsical and at the same time express our inner values and feelings.  It can be a true statement of ourselves and the hope is that people who wear Lulu & Shay pieces feel more connected to their environment and the world. Lulu & Shay also tries to give back by contributing to charities that reflect our beliefs and ideals. You can find more information on these charities on the "Giving Back" page.

Leeorah works in both gold and silver and accents her pieces with diamonds and other semi-precious stones. Pieces can be custom ordered. Lulu and Shay jewelry is all handmade.  Lulu & Shay handcrafts all of our pieces using only Sterling Silver, 14K and 18K Gold. All metals come from recycled or reclaimed sources. You can be confident knowing that your piece avoids invasive environmental mining by instead reusing already existing metals. We also use 100% recycled packaging as well as try to give back to our environment and community by donating to Friends of the Earth, Art Start, Best Friends Animal Society, Heifer International and many more!

Leeorah works and lives in Brooklyn, NY with her husband and three children.


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Join us for NYC Jewelry Week!

chace hartman

Next week is jewelry week in NYC and we are so thrilled to be part of an awesome shopping event at Swoonery’s showroom in Manhattan with 8 other designers. We will be joining  Anthony Lent, Page Sargisson, Gigi Ferranti, Wendy Brandes, Delphine Leymarie , Kelly Bello, My Story,  and Julie Lamb for a private sale on November 14th from 5pm-9pm
Guests are invited to sip and shop the work of  9 Independent Designers in Swoonery's luxe 5th Avenue showroom. 
Have a glass of wine, enjoy some light bites, and meet some of NYC's top talent in a fun & fabulous cocktail party setting.

 Join us for some Wine, snacks and so much sparkle 

  • Swoonery's Showroom  
    587 5th Ave. (Between 47th- 48th Streets)
    2nd Floor
    New York, NY 10017 

  • From 5pm-9pm

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